Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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1 |
Material Type: Artigo
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“How Do I Carry All This Now?” Understanding Consumer Resistance to Sustainability InterventionsGonzalez-Arcos, Claudia ; Joubert, Alison M. ; Scaraboto, Daiane ; Guesalaga, Rodrigo ; Sandberg, JörgenJournal of marketing, 2021-05, Vol.85 (3), p.44-61 [Periódico revisado por pares]Los Angeles, CA: SAGE PublicationsTexto completo disponível |
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2 |
Material Type: Artigo
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Reinventing Marketing to Manage the Environmental ImperativeKotler, PhilipJournal of marketing, 2011-07, Vol.75 (4), p.132-135 [Periódico revisado por pares]Chicago: American Marketing AssociationTexto completo disponível |
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3 |
Material Type: Artigo
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Engaging Consumers with Environmental Sustainability Initiatives: Consumer Global–Local Identity and Global Brand MessagingSalnikova, Ekaterina ; Strizhakova, Yuliya ; Coulter, Robin A.Journal of marketing research, 2022-10, Vol.59 (5), p.983-1001 [Periódico revisado por pares]Los Angeles, CA: SAGE PublicationsTexto completo disponível |
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4 |
Material Type: Artigo
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How to SHIFT Consumer Behaviors to be More Sustainable: A Literature Review and Guiding FrameworkWhite, Katherine ; Habib, Rishad ; Hardisty, David J.Journal of marketing, 2019-05, Vol.83 (3), p.22-49 [Periódico revisado por pares]Los Angeles, CA: Sage Publications, IncTexto completo disponível |
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5 |
Material Type: Artigo
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The New Regulator in Town: The Effect of Walmart's Sustainability Mandate on Supplier Shareholder ValueGielens, Katrijn ; Geyskens, Inge ; Deleersnyder, Barbara ; Nohe, MaxJournal of marketing, 2018-03, Vol.82 (2), p.124-141 [Periódico revisado por pares]Los Angeles, CA: American Marketing AssociationTexto completo disponível |
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6 |
Material Type: Artigo
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From Waste to Taste: How “Ugly” Labels Can Increase Purchase of Unattractive ProduceMookerjee, Siddhanth (Sid) ; Cornil, Yann ; Hoegg, JoAndreaJournal of marketing, 2021-05, Vol.85 (3), p.62-77 [Periódico revisado por pares]Los Angeles, CA: SAGE PublicationsTexto completo disponível |
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7 |
Material Type: Artigo
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Adjusting the Warm-Glow Thermostat: How Incentivizing Participation in Voluntary Green Programs Moderates Their Impact on Service SatisfactionGiebelhausen, Michael ; Chun, HaeEun Helen ; Cronin, J. Joseph ; Hult, G. Tomas M.Journal of marketing, 2016-07, Vol.80 (4), p.56-71 [Periódico revisado por pares]Los Angeles, CA: American Marketing AssociationTexto completo disponível |
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8 |
Material Type: Artigo
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Knowing What It Makes: How Product Transformation Salience Increases RecyclingWinterich, Karen Page ; Nenkov, Gergana Y. ; Gonzales, Gabriel E.Journal of marketing, 2019-07, Vol.83 (4), p.21-37 [Periódico revisado por pares]Los Angeles, CA: Sage Publications, IncTexto completo disponível |
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9 |
Material Type: Artigo
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Buy Less, Buy Luxury: Understanding and Overcoming Product Durability Neglect for Sustainable ConsumptionSun, Jennifer J. ; Bellezza, Silvia ; Paharia, NeeruJournal of marketing, 2021-05, Vol.85 (3), p.28-43 [Periódico revisado por pares]Los Angeles, CA: SAGE PublicationsTexto completo disponível |
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10 |
Material Type: Artigo
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Do Sustainability Standards Benefit Smallholder Farmers Also When Accounting For Cooperative Effects? Evidence from Côte d'IvoireSellare, Jorge ; Meemken, Eva‐Marie ; Kouamé, Christophe ; Qaim, MatinAmerican journal of agricultural economics, 2020-03, Vol.102 (2), p.681-695 [Periódico revisado por pares]Boston, USA: Wiley Periodicals, IncTexto completo disponível |