Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
---|---|---|---|
1 |
Material Type: Artigo
|
The Role of Cognitive and Affective Challenge in Entertainment ExperienceBartsch, Anne ; Hartmann, TiloCommunication research, 2017-02, Vol.44 (1), p.29-53 [Periódico revisado por pares]Los Angeles, CA: SAGE PublicationsTexto completo disponível |
|
2 |
Material Type: Artigo
|
Social Dollars: The Economic Impact of Customer Participation in a Firm-Sponsored Online Customer CommunityManchanda, Puneet ; Packard, Grant ; Pattabhiramaiah, AdithyaMarketing science (Providence, R.I.), 2015-05, Vol.34 (3), p.367-387 [Periódico revisado por pares]Linthicum: INFORMSTexto completo disponível |
|
3 |
Material Type: Artigo
|
Is OTT Video a Substitute for TV? Policy Insights from Cord-CuttingMalone, Jacob B. ; Nevo, Aviv ; Nolan, Zachary ; Williams, Jonathan W.The review of economics and statistics, 2023-11, Vol.105 (6), p.1615-1623 [Periódico revisado por pares]Cambridge: MIT Press Journals, TheTexto completo disponível |
|
4 |
Material Type: Artigo
|
Changing Their Tune: How Consumers’ Adoption of Online Streaming Affects Music Consumption and DiscoveryDatta, Hannes ; Knox, George ; Bronnenberg, Bart J.Marketing science (Providence, R.I.), 2018-01, Vol.37 (1), p.5-21 [Periódico revisado por pares]Linthicum: INFORMSTexto completo disponível |
|
5 |
Material Type: Artigo
|
From The EditorRonkin, BruceMEIEA, 2023-01, Vol.23 (1), p.5-5 [Periódico revisado por pares]Nashville: Music & Entertainment Industry Educators Association (MEIEA Journal)Texto completo disponível |
|
6 |
Material Type: Artigo
|
The Impact of Social Media on Sales Promotion in Entertainment CompaniesStreimikiene, Dalia ; Mikalauskiene, Asta ; Sturiene, Urte ; Kyriakopoulos, Grigorios LE+M ekonomie a management, 2021-04, Vol.24 (2), p.189-206 [Periódico revisado por pares]Liberec: Technical University of LiberecTexto completo disponível |
|
7 |
Material Type: Artigo
|
Platformization in Local Cultural Production: Korean Platform Companies and the K-Pop IndustryPark, Seoyeon ; Jo, Hyejin ; Kim, TaeyoungInternational journal of communication (Online), 2023-03, Vol.17, p.2422 [Periódico revisado por pares]University of Southern California, Annenberg School for Communication & Journalism, Annenberg PressTexto completo disponível |
|
8 |
Material Type: Artigo
|
The Role of Paid, Earned, and Owned Media in Building Entertainment Brands: Reminding, Informing, and Enhancing EnjoymentLovett, Mitchell J. ; Staelin, RichardMarketing science (Providence, R.I.), 2016-01, Vol.35 (1), p.142-157 [Periódico revisado por pares]Linthicum: Institute for Operations Research and the Management SciencesTexto completo disponível |
|
9 |
Material Type: Artigo
|
Neo-Imperial FutureChalk, CaseyFirst things (New York, N.Y.), 2022-03 (321), p.5Institute on Religion and Public LifeTexto completo disponível |
|
10 |
Material Type: Artigo
|
From The EditorRonkin, BruceMEIEA, 2022-01, Vol.22 (1), p.5-5 [Periódico revisado por pares]Nashville: Music & Entertainment Industry Educators Association (MEIEA Journal)Texto completo disponível |