Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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1 |
Material Type: Artigo
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Behavioral strategyPowell, Thomas C. ; Lovallo, Dan ; Fox, Craig R.Strategic management journal, 2011-12, Vol.32 (13), p.1369-1386 [Periódico revisado por pares]Chichester, UK: John Wiley & Sons, LtdTexto completo disponível |
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2 |
Material Type: Artigo
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Digitalization Capabilities as Enablers of Value Co‐Creation in Servitizing FirmsLenka, Sambit ; Parida, Vinit ; Wincent, JoakimPsychology & marketing, 2017-01, Vol.34 (1), p.92-100 [Periódico revisado por pares]Hoboken: Wiley Periodicals IncTexto completo disponível |
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3 |
Material Type: Artigo
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CEO values, organizational culture and firm outcomesBerson, Yair ; Oreg, Shaul ; Dvir, TalyJournal of organizational behavior, 2008-07, Vol.29 (5), p.615-633 [Periódico revisado por pares]Chichester, UK: John Wiley & Sons, LtdTexto completo disponível |
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4 |
Material Type: Artigo
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Metaverse marketing: How the metaverse will shape the future of consumer research and practiceDwivedi, Yogesh K. ; Hughes, Laurie ; Wang, Yichuan ; Alalwan, Ali A. ; Ahn, Sun J. (Grace) ; Balakrishnan, Janarthanan ; Barta, Sergio ; Belk, Russell ; Buhalis, Dimitrios ; Dutot, Vincent ; Felix, Reto ; Filieri, Raffaele ; Flavián, Carlos ; Gustafsson, Anders ; Hinsch, Chris ; Hollensen, Svend ; Jain, Varsha ; Kim, Jooyoung ; Krishen, Anjala S. ; Lartey, Jared O. ; Pandey, Neeraj ; Ribeiro‐Navarrete, Samuel ; Raman, Ramakrishnan ; Rauschnabel, Philipp A. ; Sharma, Amalesh ; Sigala, Marianna ; Veloutsou, Cleopatra ; Wirtz, JochenPsychology & marketing, 2023-04, Vol.40 (4), p.750-776 [Periódico revisado por pares]WileyTexto completo disponível |
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5 |
Material Type: Artigo
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Gamification's role in fostering user engagement with healthy food‐based digital contentCharry, Karine ; Poncin, Ingrid ; Kullak, Avreliane ; Hollebeek, Linda D.Psychology & marketing, 2024-01, Vol.41 (1), p.69-85 [Periódico revisado por pares]Texto completo disponível |
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6 |
Material Type: Artigo
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Modeling Consumers' Adoption Intentions of Remote Mobile Payments in the United Kingdom: Extending UTAUT with Innovativeness, Risk, and TrustSlade, Emma L. ; Dwivedi, Yogesh K. ; Piercy, Niall C. ; Williams, Michael D.Psychology & marketing, 2015-08, Vol.32 (8), p.860-873 [Periódico revisado por pares]Hoboken: Blackwell Publishing LtdTexto completo disponível |
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7 |
Material Type: Artigo
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Authentic action: A recipe for success or a minefield?Alvesson, Mats ; Einola, KatjaJournal of organizational behavior, 2024-01, Vol.45 (1), p.136-141 [Periódico revisado por pares]Texto completo disponível |
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8 |
Material Type: Artigo
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Fostering Parasocial Relationships with Celebrities on Social Media: Implications for Celebrity EndorsementChung, Siyoung ; Cho, HichangPsychology & marketing, 2017-04, Vol.34 (4), p.481-495 [Periódico revisado por pares]Hoboken: Wiley Periodicals IncTexto completo disponível |
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9 |
Material Type: Artigo
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Engaging consumers through artificially intelligent technologies: Systematic review, conceptual model, and further researchHollebeek, Linda D. ; Menidjel, Choukri ; Sarstedt, Marko ; Jansson, Johan ; Urbonavicius, SigitasPsychology & marketing, 2024-04, Vol.41 (4), p.880-898 [Periódico revisado por pares]Texto completo disponível |
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10 |
Material Type: Artigo
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The psychological microfoundations of corporate social responsibility: A person-centric systematic reviewGOND, JEAN-PASCAL ; AKREMI, ASSÂAD EL ; SWAEN, VALÉRIE ; BABU, NISHATJournal of organizational behavior, 2017-02, Vol.38 (2), p.225-246 [Periódico revisado por pares]Chichester: Wiley (Variant)Texto completo disponível |