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1 |
Material Type: Artigo
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Gateway to GrowthWinslow, GeorgeBroadcasting & Cable, 2011-01, Vol.141 (4), p.12New York: Future Publishing LtdTexto completo disponível |
2 |
Material Type: Artigo
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Hispanic TV UPRONTSApplebaum, SimonBrandweek, 2007-05, Vol.48 (21), p.MYM1New York: Adweek LLCTexto completo disponível |
3 |
Material Type: magazinearticle
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Watching in TonguesMogelonsky, MarciaAmerican Demographics, 1998-04, Vol.20 (4), p.48-52Ithaca, N.Y: American Demographics, IncTexto completo disponível |
4 |
Material Type: magazinearticle
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Hispanic TV UPRONTSApplebaum, SimonAdweek (2003), 2007-05, Vol.48 (21), p.MYM1New York: Adweek LLCTexto completo disponível |
5 |
Material Type: Artigo
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Call it `reality' or `bad taste', but marketers, media can't agreeDonaton, ScottAdvertising Age, 2000-04, Vol.71 (17), p.44Chicago: Crain Communications, IncTexto completo disponível |
6 |
Material Type: Artigo
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Fast TrackBroadcasting & Cable, 2007-06, Vol.137 (26), p.3New York: Future Publishing LtdTexto completo disponível |
7 |
Material Type: Artigo
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Faith, hope and stabilityMcClellan, SteveBroadcasting & Cable, 2002-05, Vol.132 (21), p.16New York: Future Publishing LtdTexto completo disponível |
8 |
Material Type: magazinearticle
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Mixed Drinks, Mixed MessagesRobins, J. MaxBroadcasting & Cable, 2006-05, Vol.136 (21), p.4-4New York: Future US Holdings Inc. d/b/a Future US LLCTexto completo disponível |
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Material Type: Artigo
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Targeting the Hispanic market: Comparative persuasion of TV commercials in Spanish and EnglishRoslow, Peter ; Nicholls, J A FJournal of advertising research, 1996-05, Vol.36 (3), p.67New York: Advertising Research FoundationTexto completo disponível |
10 |
Material Type: Artigo
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Hispanic Broadcast Networks Look to Grow Entire MarketBroadcasting & Cable, 2013-04, Vol.143 (17), p.16New York: Future Publishing LtdTexto completo disponível |