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Material Type: Artigo
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A Constructive Proof of the General Lovász Local LemmaMOSER, Robin A ; TARDOS, GaborJournal of the ACM, 2010, Vol.57 (2), p.1-15 [Periódico revisado por pares]New York, NY: Association for Computing MachineryTexto completo disponível |
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Material Type: Artigo
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Drivers of Local Relative to Global Brand Purchases: A Contingency ApproachStrizhakova, Yuliya ; Coulter, Robin A.Journal of international marketing (East Lansing, Mich.), 2015-01, Vol.23 (1), p.1-22 [Periódico revisado por pares]Chicago: American Marketing AssociationTexto completo disponível |
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Material Type: Artigo
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Engaging Consumers with Environmental Sustainability Initiatives: Consumer Global–Local Identity and Global Brand MessagingSalnikova, Ekaterina ; Strizhakova, Yuliya ; Coulter, Robin A.Journal of marketing research, 2022-10, Vol.59 (5), p.983-1001 [Periódico revisado por pares]Los Angeles, CA: SAGE PublicationsTexto completo disponível |
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Material Type: Artigo
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Wild . . . But Not So Wonderful-Responding to Injection Drug Use in West VirginiaPollini, Robin AAmerican journal of public health (1971), 2019-03, Vol.109 (3), p.354-355 [Periódico revisado por pares]United States: American Public Health AssociationTexto completo disponível |
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Material Type: Artigo
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The Fresh Start Mindset: Transforming Consumers’ LivesPRICE, LINDA L. ; COULTER, ROBIN A. ; STRIZHAKOVA, YULIYA ; SCHULTZ, AINSLIE E. Fischer, Eileen ; Shavitt, SharonThe Journal of consumer research, 2018-06, Vol.45 (1), p.21-48 [Periódico revisado por pares]Oxford University PressTexto completo disponível |
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Material Type: Artigo
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Spatial Distance Construal Perspectives on Cause-Related Marketing: The Importance of Nationalism in RussiaStrizhakova, Yuliya ; Coulter, Robin A.Journal of international marketing (East Lansing, Mich.), 2019-03, Vol.27 (1), p.38-55 [Periódico revisado por pares]Los Angeles, CA: Sage Publications, IncTexto completo disponível |
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Material Type: Artigo
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Cultural experiential goal pursuit, cultural brand engagement, and culturally authentic experiences: sojourners in AmericaVredeveld, Anna J. ; Coulter, Robin A.Journal of the Academy of Marketing Science, 2019-03, Vol.47 (2), p.274-290 [Periódico revisado por pares]New York: Springer USTexto completo disponível |
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Material Type: Artigo
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Older adults' experiences of home maintenance issues and opportunities to maintain ageing in placeColeman, Tara ; Kearns, Robin A. ; Wiles, JanineHousing studies, 2016-11, Vol.31 (8), p.964-983 [Periódico revisado por pares]Harlow: RoutledgeTexto completo disponível |
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Material Type: Artigo
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Small Sounds, Big Deals: Phonetic Symbolism Effects in PricingCoulter, Keith S. ; Coulter, Robin A. John Deighton served as editor and Geeta Menon served as associate editor for this articleThe Journal of consumer research, 2010-08, Vol.37 (2), p.315-328 [Periódico revisado por pares]Oxford: The University of Chicago PressTexto completo disponível |
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Material Type: Artigo
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The Fresh Start Mindset: A Cross-National Investigation and Implications for Environmentally Friendly Global BrandsStrizhakova, Yuliya ; Coulter, Robin A. ; Price, Linda L.Journal of international marketing (East Lansing, Mich.), 2021-12, Vol.29 (4), p.45-61 [Periódico revisado por pares]Los Angeles, CA: SAGE PublicationsTexto completo disponível |