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Buying happiness: How brand engagement in self‐concept affects purchase happinessRazmus, Wiktor ; Grabner‐Kräuter, Sonja ; Kostyra, Martyna ; Zawadzka, Anna MariaPsychology & marketing, 2022-11, Vol.39 (11), p.2096-2109 [Periódico revisado por pares]Hoboken: Wiley Periodicals IncTexto completo disponível |
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Material Type: Artigo
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What is animal happiness?Webb, Laura E. ; Veenhoven, Ruut ; Harfeld, Jes Lynning ; Jensen, Margit BakAnnals of the New York Academy of Sciences, 2019-02, Vol.1438 (1), p.62-76 [Periódico revisado por pares]United States: Wiley Subscription Services, IncTexto completo disponível |
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Material Type: Artigo
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The “You and I” of Happiness: Investigating the Long‐Term Impact of Self‐ and Other‐Focused Happiness‐Enhancing ActivitiesSääksjärvi, Maria ; Hellén, Katarina ; Desmet, PieterPsychology & marketing, 2017-06, Vol.34 (6), p.623-630 [Periódico revisado por pares]Hoboken: Wiley Periodicals IncTexto completo disponível |
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Experiences and happiness: The role of genderBrakus, J. Joško ; Chen, Weifeng ; Schmitt, Bernd ; Zarantonello, LiaPsychology & marketing, 2022-08, Vol.39 (8), p.1646-1659 [Periódico revisado por pares]Hoboken: Wiley Periodicals IncTexto completo disponível |
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Material Type: Artigo
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A wonderful life: experiential consumption and the pursuit of happinessGilovich, Thomas ; Kumar, Amit ; Jampol, LilyJournal of consumer psychology, 2015-01, Vol.25 (1), p.152-165 [Periódico revisado por pares]Elsevier IncTexto completo disponível |
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Material Type: Artigo
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Editorial: Money cannot buy happiness – but can it prevent depression? A commentary on Su et alNasir, Madeeha ; Bloch, Michael H.Journal of child psychology and psychiatry, 2021-09, Vol.62 (9), p.1047-1049 [Periódico revisado por pares]England: Blackwell Publishing LtdTexto completo disponível |
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Material Type: Artigo
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Consumer‐brand identification and happiness in experiential consumptionSato, Mikihiro ; Yoshida, Masayuki ; Doyle, Jason ; Choi, WonjunPsychology & marketing, 2023-08, Vol.40 (8), p.1579-1592 [Periódico revisado por pares]Hoboken: Wiley Periodicals IncTexto completo disponível |
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Material Type: Artigo
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How Important is Methodology for the estimates of the determinants of Happiness?Ferrer-i-Carbonell, Ada ; Frijters, PaulThe Economic journal (London), 2004-07, Vol.114 (497), p.641-659 [Periódico revisado por pares]Oxford, UK: Blackwell Publishing LtdTexto completo disponível |
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Material Type: Artigo
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Can supporting a cause decrease donations and happiness? The cause marketing paradoxKrishna, AradhnaJournal of consumer psychology, 2011-07, Vol.21 (3), p.338-345 [Periódico revisado por pares]Elsevier IncTexto completo disponível |
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Material Type: Artigo
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Essentializing happiness reduces one’s motivation to be happierChoi, Incheol ; Yu, Jaekyung ; Lee, Jinhyeon ; Choi, EunsooJournal of personality, 2021-05, Vol.89 (3), p.437-450 [Periódico revisado por pares]Durham: Blackwell Publishing LtdTexto completo disponível |