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Refinado por: autor: Campomar, M remover
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1
Business students´ perspective on customer in education track educational management and teaching cases
Business students´ perspective on customer in education track educational management and teaching cases
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Artigo de Congresso 		Adicionar ao Meu Espaço

Business students´ perspective on customer in education track educational management and teaching cases

Ana Akemi Ikeda Tânia Modesto Veludo-de-Oliveira; Marcos Cortez Campomar; BALAS 2009 (2009 Guadalajara, Jalisco, México)

Innovation and wealth creation in Latin America Guadalajara : Business Association of Latin American Studies, 2009

Guadalajara Business Association of Latin American Studies 2009

Localização: FEA - Fac. Econ. Adm. Contab. e Atuária    (CD 582 ) e outros locais(Acessar)

2
The importance of the store image and private label brands' management for the success of strategies an exploratory study in Brazil
The importance of the store image and private label brands' management for the success of strategies an exploratory study in Brazil
Material Type:
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The importance of the store image and private label brands' management for the success of strategies an exploratory study in Brazil

Marcos Cortez Campomar Janaina de Moura Engracia Giraldi; BALAS 2007 (2007 San José)

Competitiveness in Latin America: new challenges, new directions San José : Business Association of Latin American Studies : INCAE Business School, 2007

San José Business Association of Latin American Studies INCAE Business School 2007

Localização: FEA - Fac. Econ. Adm. Contab. e Atuária    (CD 511 ) e outros locais(Acessar)

3
Consumer behavior in nonorthodox marketing
Consumer behavior in nonorthodox marketing
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Consumer behavior in nonorthodox marketing

Marcos Cortez Campomar Ana Akemi Ikeda; Irene Kazumi Miura; BALAS 1999 (1999 New Orleans)

Latin America´s new millennium : reaching "El Dorado" New Orleans : Business Association of Latin American Studies, 1999

New Orleans Business Association of Latin American Studies 1999

Localização: FEA - Fac. Econ. Adm. Contab. e Atuária    (658 B979L 1999 ) e outros locais(Acessar)

4
Brand in services investigating the relation between strength and value
Brand in services investigating the relation between strength and value
Material Type:
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Brand in services investigating the relation between strength and value

José Luiz Trinta Marcos Cortez Campomar; BALAS 2008 (2008 Bogotá)

Strategic alliances and network : building Latin America's future Bogotá : Business Association of Latin American Studies, 2008

Bogotá Business Association of Latin American Studies 2008

Localização: FEA - Fac. Econ. Adm. Contab. e Atuária    (CD 551 ) e outros locais(Acessar)

5
Technological innovation and building up sustained competitive advantages in the Brazilian cellular telephone market
Technological innovation and building up sustained competitive advantages in the Brazilian cellular telephone market
Material Type:
Artigo de Congresso 		Adicionar ao Meu Espaço

Technological innovation and building up sustained competitive advantages in the Brazilian cellular telephone market

Marcos Cortez Campomar Moises Ari Zilber; Sérgio Lex; Luciano Augusto Toledo; Geraldo Luciano Toledo; BALAS 2008 (2008 Bogotá)

Strategic alliances and network : building Latin America's future Bogotá : Business Association of Latin American Studies, 2008

Bogotá Business Association of Latin American Studies 2008

Localização: FEA - Fac. Econ. Adm. Contab. e Atuária    (CD 551 ) e outros locais(Acessar)

6
Students' evaluation of marketing books
Students' evaluation of marketing books
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Students' evaluation of marketing books

Ana Akemi Ikeda Marcos Cortez Campomar; BALAS 2004 (2004 Wellesley)

Entrepreneurship : opportunities arising from crisis Wellesley : Business Association of Latin American Studies : Babson College, 2004

Wellesley Business Association of Latin American Studies Babson College 2004

Item não circula. Consulte sua biblioteca.(Acessar)

7
The marketing of ideas
The marketing of ideas
Material Type:
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The marketing of ideas

Paulo Sergio Miranda Mendonça Marcos Cortez Campomar; BALAS 1999 (1999 New Orleans)

Latin America´s new millennium : reaching "El Dorado" New Orleans : Business Association of Latin American Studies, 1999

New Orleans Business Association of Latin American Studies 1999

Localização: FEA - Fac. Econ. Adm. Contab. e Atuária    (658 B979L 1999 ) e outros locais(Acessar)

8
The effect of market orientation business sales performance a longitudinal study in a Brazilian context
The effect of market orientation business sales performance a longitudinal study in a Brazilian context
Material Type:
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The effect of market orientation business sales performance a longitudinal study in a Brazilian context

Flávio Torres Urdan Marcos Cortez Campomar; BALAS 2000 (2000 Caracas)

Management of integrated markets : one America? Caracas : Business Association of Latin American Studies/Instituto de Estudios Superiores de Administración, 2000

Caracas Business Association of Latin American Studies/Instituto de Estudios Superiores de Administración 2000

Localização: FEA - Fac. Econ. Adm. Contab. e Atuária    (CD 56 )(Acessar)

9
Retail store image a comparison among theoretical and empirical dimensions
Retail store image a comparison among theoretical and empirical dimensions
Material Type:
Artigo de Congresso 		Adicionar ao Meu Espaço

Retail store image a comparison among theoretical and empirical dimensions

Janaina de Moura Engracia Giraldi Paula Bulamah Spinelli; Marcos Cortez Campomar; BALAS 2005 (2005 Madrid)

Management in Iberoamerica : lessons and challenges in the global arena Madrid : Business Association of Latin American Studies : Instituto de Empresa, 2005

Madrid Business Association of Latin American Studies Instituto de Empresa 2005

Localização: FEA - Fac. Econ. Adm. Contab. e Atuária    (CD 246 ) e outros locais(Acessar)

10
Methodological issues in intercultural management research
Methodological issues in intercultural management research
Material Type:
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Methodological issues in intercultural management research

Irene Kazumi Miura Marcos Cortez Campomar; BALAS 2002 (2002 Tampa)

Transformation in Latin America : leadership, technology and entrepreneurship Tampa : Business Association of Latin American Studies/Instituto de Estudios Superiores de Administración, 2002

Tampa Business Association of Latin American Studies/Instituto de Estudios Superiores de Administración 2002

Localização: FEA - Fac. Econ. Adm. Contab. e Atuária    (CD 133 ) e outros locais(Acessar)

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