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Material Type: Artigo
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An empirical examination of consumer co-creation processLee, Kyungwon ; Uslay, Can ; Yeniyurt, SengunMarketing letters, 2023-06, Vol.34 (2), p.205-222 [Periódico revisado por pares]New York: Springer USTexto completo disponível |
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Material Type: Artigo
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Managing start-up - incumbent digital solution co-creation: a four-phase process for intermediation in innovative contextsGarcia Martin, Patricia Carolina ; Sjödin, David ; Nair, Sujith ; Parida, VinitIndustry and innovation, 2024-05, Vol.31 (5), p.579-605 [Periódico revisado por pares]Sydney: RoutledgeTexto completo disponível |
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Material Type: Artigo
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Exploring the barriers and motivators of value co-creation through a theoretical lens of service-dominant logicAjmal, Mian M. ; Jan, Amin ; Khan, Mehmood ; Hussain, Matloub ; Salameh, Anas A.The Journal of business & industrial marketing, 2024-05, Vol.39 (6), p.1174-1191 [Periódico revisado por pares]Santa Barbara: Emerald Group Publishing LimitedTexto completo disponível |
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Material Type: Artigo
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Public value creation through collaborative innovationCrosby, Barbara C. ; 't Hart, Paul ; Torfing, JacobPublic management review, 2017-05, Vol.19 (5), p.655-669 [Periódico revisado por pares]Abingdon: RoutledgeTexto completo disponível |
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Material Type: Artigo
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Helping start-ups and public organisations to align: Co-producing the co-creation context in a public hospitalManent, Margaux ; Cohendet, Patrick ; Simon, LaurentIndustry and innovation, 2024-05, Vol.31 (5), p.606-637 [Periódico revisado por pares]Sydney: RoutledgeTexto completo disponível |
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Material Type: Artigo
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Value co-creation and co-destruction in the Airbnb sharing economyCamilleri, Jeannette ; Neuhofer, BarbaraInternational journal of contemporary hospitality management, , Vol.29 (9), p.2322-2340 [Periódico revisado por pares]Bradford: Emerald Publishing LimitedTexto completo disponível |
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Material Type: Artigo
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The great divides in social entrepreneurship and where they lead usMorris, Michael H. ; Santos, Susana C. ; Kuratko, Donald F.Small business economics, 2021-10, Vol.57 (3), p.1089-1106 [Periódico revisado por pares]New York: Springer USTexto completo disponível |
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Material Type: Artigo
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Co-creation: a B2C and B2B comparative analysisD’Andrea, Fernando Antonio Monteiro Christoph ; Rigon, Filipe ; Almeida, Ana Carolina Lopes de ; Filomena, Bertran da Silveira ; Slongo, Luiz AntonioMarketing intelligence & planning, 2019-09, Vol.37 (6), p.674-688Bradford: Emerald Publishing LimitedTexto completo disponível |
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Material Type: Artigo
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Dark Side or Bright Light: Destructive and Constructive Deviant Content in Consumer Ideation ContestsGatzweiler, Alexandra ; Blazevic, Vera ; Piller, Frank ThomasThe Journal of product innovation management, 2017-11, Vol.34 (6), p.772-789 [Periódico revisado por pares]Hoboken: Blackwell Publishing LtdTexto completo disponível |
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Material Type: Artigo
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How to innovate business models for a circular bio‐economy?Donner, Mechthild ; Vries, HugoBusiness strategy and the environment, 2021-05, Vol.30 (4), p.1932-1947 [Periódico revisado por pares]Chichester: Wiley Periodicals IncTexto completo disponível |