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Exploring the barriers and motivators of value co-creation through a theoretical lens of service-dominant logic
Exploring the barriers and motivators of value co-creation through a theoretical lens of service-dominant logic
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Exploring the barriers and motivators of value co-creation through a theoretical lens of service-dominant logic

Ajmal, Mian M. ; Jan, Amin ; Khan, Mehmood ; Hussain, Matloub ; Salameh, Anas A.

The Journal of business & industrial marketing, 2024-05, Vol.39 (6), p.1174-1191 [Periódico revisado por pares]

Santa Barbara: Emerald Group Publishing Limited

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Co-creation: a B2C and B2B comparative analysis
Co-creation: a B2C and B2B comparative analysis
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Co-creation: a B2C and B2B comparative analysis

D’Andrea, Fernando Antonio Monteiro Christoph ; Rigon, Filipe ; Almeida, Ana Carolina Lopes de ; Filomena, Bertran da Silveira ; Slongo, Luiz Antonio

Marketing intelligence & planning, 2019-09, Vol.37 (6), p.674-688

Bradford: Emerald Publishing Limited

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3
Co-innovation: convergenomics, collaboration, and co-creation for organizational values
Co-innovation: convergenomics, collaboration, and co-creation for organizational values
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Co-innovation: convergenomics, collaboration, and co-creation for organizational values

Lee, Sang M ; Olson, David L ; Trimi, Silvana

Management decision, 2012-05, Vol.50 (5), p.817-831 [Periódico revisado por pares]

London: Emerald Group Publishing Limited

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4
The impact on competitiveness of customer value creation through relationship capabilities and marketing innovation
The impact on competitiveness of customer value creation through relationship capabilities and marketing innovation
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The impact on competitiveness of customer value creation through relationship capabilities and marketing innovation

Sánchez-Gutiérrez, José ; Cabanelas, Pablo ; Lampón, Jesús F ; González-Alvarado, Tania E

The Journal of business & industrial marketing, 2019-04, Vol.34 (3), p.618-627 [Periódico revisado por pares]

Santa Barbara: Emerald Publishing Limited

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5
Impact of value co‐creation in the artificial intelligence innovation ecosystem on competitive advantage and innovation intelligibility
Impact of value co‐creation in the artificial intelligence innovation ecosystem on competitive advantage and innovation intelligibility
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Impact of value co‐creation in the artificial intelligence innovation ecosystem on competitive advantage and innovation intelligibility

Sun, Yu ; Xu, Xiaobo ; Yu, Haiqing ; Wang, Hecheng

Systems research and behavioral science, 2022-05, Vol.39 (3), p.474-488 [Periódico revisado por pares]

Chichester, UK: John Wiley & Sons, Ltd

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6
Living labs for public sector innovation: An integrative literature review
Living labs for public sector innovation: An integrative literature review
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Living labs for public sector innovation: An integrative literature review

Fuglsang, Lars ; Hansen, Anne Vorre ; Mergel, Ines ; Røhnebæk, Maria Taivalsaari

Administrative sciences, 2021-06, Vol.11 (2), p.1-19 [Periódico revisado por pares]

Basel: MDPI

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7
Value co-creation in an outsourcing arrangement between manufacturers and third party logistics providers: resource commitment, innovation and collaboration
Value co-creation in an outsourcing arrangement between manufacturers and third party logistics providers: resource commitment, innovation and collaboration
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Value co-creation in an outsourcing arrangement between manufacturers and third party logistics providers: resource commitment, innovation and collaboration

Sinkovics, Rudolf R ; Kuivalainen, Olli ; Roath, Anthony S

The Journal of business & industrial marketing, 2018-05, Vol.33 (4), p.563-573 [Periódico revisado por pares]

Santa Barbara: Emerald Publishing Limited

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8
A digital servitization framework for viable manufacturing companies
A digital servitization framework for viable manufacturing companies
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A digital servitization framework for viable manufacturing companies

Ciasullo, Maria Vincenza ; Polese, Francesco ; Montera, Raffaella ; Carrubbo, Luca

The Journal of business & industrial marketing, 2021-12, Vol.36 (13), p.142-160 [Periódico revisado por pares]

Santa Barbara: Emerald Publishing Limited

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9
The Business Model: Recent Developments and Future Research
The Business Model: Recent Developments and Future Research
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The Business Model: Recent Developments and Future Research

Zott, Christoph ; Amit, Raphael ; Massa, Lorenzo

Journal of management, 2011-07, Vol.37 (4), p.1019-1042 [Periódico revisado por pares]

Los Angeles, CA: SAGE Publications

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10
Conceptualizing the electronic word-of-mouth process: What we know and need to know about eWOM creation, exposure, and evaluation
Conceptualizing the electronic word-of-mouth process: What we know and need to know about eWOM creation, exposure, and evaluation
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Conceptualizing the electronic word-of-mouth process: What we know and need to know about eWOM creation, exposure, and evaluation

Babić Rosario, Ana ; de Valck, Kristine ; Sotgiu, Francesca

Journal of the Academy of Marketing Science, 2020-05, Vol.48 (3), p.422-448 [Periódico revisado por pares]

New York: Springer US

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