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The dark side of customer co-creation: exploring the consequences of failed co-created services
The dark side of customer co-creation: exploring the consequences of failed co-created services
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The dark side of customer co-creation: exploring the consequences of failed co-created services

Heidenreich, Sven ; Wittkowski, Kristina ; Handrich, Matthias ; Falk, Tomas

Journal of the Academy of Marketing Science, 2015-05, Vol.43 (3), p.279-296 [Periódico revisado por pares]

Boston: Springer US

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2
Emerging trends in the literature of value co-creation: a bibliometric analysis
Emerging trends in the literature of value co-creation: a bibliometric analysis
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Emerging trends in the literature of value co-creation: a bibliometric analysis

Saha, Victor ; Mani, Venkatesh ; Goyal, Praveen

Benchmarking : an international journal, 2020-04, Vol.27 (3), p.981-1002 [Periódico revisado por pares]

Bradford: Emerald Publishing Limited

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3
Service innovation and customer satisfaction: the role of customer value creation
Service innovation and customer satisfaction: the role of customer value creation
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Service innovation and customer satisfaction: the role of customer value creation

Mahmoud, Mahmoud Abdulai ; Hinson, Robert E. ; Anim, Patrick Amfo

European journal of innovation management, 2018-05, Vol.21 (3), p.402-422 [Periódico revisado por pares]

Bradford: Emerald Publishing Limited

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4
Understanding customers hospital experience and value co-creation behavior
Understanding customers hospital experience and value co-creation behavior
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Understanding customers hospital experience and value co-creation behavior

Samsa, Çağlar ; Yüce, Alpaslan

TQM journal, 2022-11, Vol.34 (6), p.1860-1876 [Periódico revisado por pares]

Emerald Publishing Limited

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5
Co-creating value with customers: a study of mobile hotel bookings in China
Co-creating value with customers: a study of mobile hotel bookings in China
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Co-creating value with customers: a study of mobile hotel bookings in China

Wu, Jialin (Snow) ; Law, Rob ; Liu, Jingyan

International journal of contemporary hospitality management, 2018-04, Vol.30 (4), p.2056-2074 [Periódico revisado por pares]

Bradford: Emerald Publishing Limited

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6
How cross-culture affects the outcomes of co-creation
How cross-culture affects the outcomes of co-creation
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How cross-culture affects the outcomes of co-creation

Grott, Emily Mary ; Cambra-Fierro, Jesus ; Perez, Lourdes ; Yani-de-Soriano, Mirella

European business review, 2019-06, Vol.31 (4), p.544-566 [Periódico revisado por pares]

Bradford: Emerald Publishing Limited

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7
Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures
Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures
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Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures

Chan, Kimmy Wa ; Yim, Chi Kin (Bennett) ; Lam, Simon S.K

Journal of marketing, 2010-05, Vol.74 (3), p.48-64 [Periódico revisado por pares]

Chicago: SAGE PUBLICATIONS, INC

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8
The impact of choice on co-produced customer value creation and satisfaction
The impact of choice on co-produced customer value creation and satisfaction
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The impact of choice on co-produced customer value creation and satisfaction

Flores, Jason ; Vasquez-Parraga, Arturo Z

The Journal of consumer marketing, 2015-01, Vol.32 (1), p.15-25 [Periódico revisado por pares]

Santa Barbara: Emerald Group Publishing Limited

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9
Developing a Model for Customer Retention Through Value Co-creation in Service Projects: A Study of Relationships and Interactions Between Iranian Firms and Their Clients
Developing a Model for Customer Retention Through Value Co-creation in Service Projects: A Study of Relationships and Interactions Between Iranian Firms and Their Clients
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Developing a Model for Customer Retention Through Value Co-creation in Service Projects: A Study of Relationships and Interactions Between Iranian Firms and Their Clients

Tashakkori, Ali Asghar ; Lotfizadeh, Fereshteh ; Doroudi, Homa

Iranian journal of management studies, 2024-01, Vol.17 (1), p.219-237 [Periódico revisado por pares]

Qom: University of Tehran, Farabi College

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10
Customer positivity and participation in services: an empirical test in a health care context
Customer positivity and participation in services: an empirical test in a health care context
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Customer positivity and participation in services: an empirical test in a health care context

Gallan, Andrew S. ; Jarvis, Cheryl Burke ; Brown, Stephen W. ; Bitner, Mary Jo

Journal of the Academy of Marketing Science, 2013-05, Vol.41 (3), p.338-356 [Periódico revisado por pares]

Boston: Springer US

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