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Impact of brand equity and service quality on the reputation of universities and students' intention to choose them: The case of IIUM and UIN [version 2; peer review: 2 approved]
Impact of brand equity and service quality on the reputation of universities and students' intention to choose them: The case of IIUM and UIN [version 2; peer review: 2 approved]
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Impact of brand equity and service quality on the reputation of universities and students' intention to choose them: The case of IIUM and UIN [version 2; peer review: 2 approved]

Rizard, Sylvia Rozza ; Waluyo, Bambang ; Jaswir, Irwandi

F1000 research, 2023, Vol.11, p.1412 [Periódico revisado por pares]

London: Faculty of 1000 Ltd

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Impact of brand equity and service quality on the reputation of universities and students' intention to choose them: The case of IIUM and UIN [version 3; peer review: 2 approved]
Impact of brand equity and service quality on the reputation of universities and students' intention to choose them: The case of IIUM and UIN [version 3; peer review: 2 approved]
Material Type:
Artigo 		Adicionar ao Meu Espaço

Impact of brand equity and service quality on the reputation of universities and students' intention to choose them: The case of IIUM and UIN [version 3; peer review: 2 approved]

Rizard, Sylvia Rozza ; Waluyo, Bambang ; Jaswir, Irwandi

F1000 research, 2022-01, Vol.11, p.1412-1412 [Periódico revisado por pares]

F1000 Research Ltd

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