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1
The commercialization of social media stars: a literature review and conceptual framework on the strategic use of social media influencers
The commercialization of social media stars: a literature review and conceptual framework on the strategic use of social media influencers
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The commercialization of social media stars: a literature review and conceptual framework on the strategic use of social media influencers

Hudders, Liselot ; De Jans, Steffi ; De Veirman, Marijke

International journal of advertising, 2021-05, Vol.40 (3), p.327-375 [Periódico revisado por pares]

Routledge

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2
Social Media: A Tool for Open Innovation
Social Media: A Tool for Open Innovation
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Social Media: A Tool for Open Innovation

Mount, Matthew ; Martinez, Marian Garcia

California management review, 2014-08, Vol.56 (4), p.124-143 [Periódico revisado por pares]

Los Angeles, CA: The University of California Press

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3
Social Media for Public Health: Framework for Social Media-Based Public Health Campaigns
Social Media for Public Health: Framework for Social Media-Based Public Health Campaigns
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Social Media for Public Health: Framework for Social Media-Based Public Health Campaigns

de Vere Hunt, Isabella ; Linos, Eleni

Journal of medical Internet research, 2022-12, Vol.24 (12), p.e42179-e42179 [Periódico revisado por pares]

Canada: Journal of Medical Internet Research

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4
A Meta-Analysis of the Effects of Brands’ Owned Social Media on Social Media Engagement and Sales
A Meta-Analysis of the Effects of Brands’ Owned Social Media on Social Media Engagement and Sales
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A Meta-Analysis of the Effects of Brands’ Owned Social Media on Social Media Engagement and Sales

Liadeli, Georgia ; Sotgiu, Francesca ; Verlegh, Peeter W.J.

Journal of marketing, 2023-05, Vol.87 (3), p.406-427 [Periódico revisado por pares]

Los Angeles, CA: SAGE Publications

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5
Social Media, News Consumption, and Polarization: Evidence from a Field Experiment
Social Media, News Consumption, and Polarization: Evidence from a Field Experiment
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Social Media, News Consumption, and Polarization: Evidence from a Field Experiment

Levy, Ro’ee

The American economic review, 2021-03, Vol.111 (3), p.831-870 [Periódico revisado por pares]

American Economic Association

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6
Advertising Content and Consumer Engagement on Social Media: Evidence from Facebook
Advertising Content and Consumer Engagement on Social Media: Evidence from Facebook
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Advertising Content and Consumer Engagement on Social Media: Evidence from Facebook

Lee, Dokyun ; Hosanagar, Kartik ; Nair, Harikesh S.

Management science, 2018-11, Vol.64 (11), p.5105-5131 [Periódico revisado por pares]

Linthicum: INFORMS

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7
Social Media and Selection: Political Issue Similarity, Liking, and the Moderating Effect of Social Media Platform
Social Media and Selection: Political Issue Similarity, Liking, and the Moderating Effect of Social Media Platform
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Social Media and Selection: Political Issue Similarity, Liking, and the Moderating Effect of Social Media Platform

Wade, Julie T. ; Roth, Philip L. ; Thatcher, Jason Bennett ; Dinger, Michael

MIS quarterly, 2020-09, Vol.44 (3), p.1301-1357 [Periódico revisado por pares]

Minneapolis: University of Minnesota, MIS Research Center

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8
Social Media Affordances for Connective Action: An Examination of Microblogging Use During the Gulf of Mexico Oil Spill
Social Media Affordances for Connective Action: An Examination of Microblogging Use During the Gulf of Mexico Oil Spill
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Social Media Affordances for Connective Action: An Examination of Microblogging Use During the Gulf of Mexico Oil Spill

Vaast, Emmanuelle ; Safadi, Hani ; Lapointe, Liette ; Negoita, Bogdan

MIS quarterly, 2017-12, Vol.41 (4), p.1179-1206 [Periódico revisado por pares]

Minneapolis: Management Information Systems Research Center, University of Minnesota

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9
Associations of Health Literacy, Social Media Use, and Self-Efficacy With Health Information-Seeking Intentions Among Social Media Users in China: Cross-sectional Survey
Associations of Health Literacy, Social Media Use, and Self-Efficacy With Health Information-Seeking Intentions Among Social Media Users in China: Cross-sectional Survey
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Associations of Health Literacy, Social Media Use, and Self-Efficacy With Health Information-Seeking Intentions Among Social Media Users in China: Cross-sectional Survey

Niu, Zhaomeng ; Willoughby, Jessica ; Zhou, Rongting

Journal of medical Internet research, 2021-02, Vol.23 (2), p.e19134-e19134 [Periódico revisado por pares]

Canada: Gunther Eysenbach MD MPH, Associate Professor

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10
Social Media in the Context of the Personal Social Media Ecosystem Framework—Advancing a Flexible and Systematic Basis for Observing Health Correlates Over Time
Social Media in the Context of the Personal Social Media Ecosystem Framework—Advancing a Flexible and Systematic Basis for Observing Health Correlates Over Time
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Social Media in the Context of the Personal Social Media Ecosystem Framework—Advancing a Flexible and Systematic Basis for Observing Health Correlates Over Time

Carter, Michael C

JAMA pediatrics, 2023-07, Vol.177 (7), p.659-660 [Periódico revisado por pares]

United States: American Medical Association

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