The Politics and Strategy of Industry Self-Regulation: The Pharmaceutical Industry's Principles for Ethical Direct-to-Consumer Advertising as a Deceptive Blocking Strategy

Arnold, Denis G. ; Oakley, James L.

Journal of health politics, policy and law, 2013-06, Vol.38 (3), p.505-544 [Periódico revisado por pares]

United States: Duke University Press

Texto completo disponível