Innovative or Not? The Effects of Consumer Perceived Value on Purchase Intentions for the Palace Museum’s Cultural and Creative Products

Li, Zhao ; Shu, Shujin ; Shao, Jun ; Booth, Elizabeth ; Morrison, Alastair M.

Sustainability, 2021-02, Vol.13 (4), p.2412 [Periódico revisado por pares]

Basel: MDPI AG

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