Does service-dominant design result in a better service system?

Edvardsson, Bo ; Ng, Gloria ; Zhi Min, Choo ; Firth, Robert ; Yi, Ding Fisk, Raymond P.

International journal of service industry management, 2011-01, Vol.22 (4), p.540-556 [Periódico revisado por pares]

Bingley: Emerald Group Publishing Limited

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