The moderating role of complaint handling on brand hate in the cancel culture
Abbasi, Amir Zaib ; Fayyaz, Muhammad Shahzeb ; Ting, Ding Hooi ; Munir, Maira ; Bashir, Shahid ; Zhang, Chun
Asia-Pacific journal of business administration, 2023-01, Vol.15 (1), p.46-71 [Periódico revisado por pares]Bingley: Emerald Publishing Limited
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