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An approach from parana on youthful cultural consumption and media convergence: a critical account/Uma abordagem paranaense sobre o consumo cultural juvenil e a convergencia midiatica: um relato analitico

Ribeiro, Regiane Regina ; Silvestrin, Celsi Bronstrup

Comunicação, Mídia e Consumo, 2016-05, p.98

Associacao Escola Superior de Propaganda e Marketing - ESPM

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  • Título:
    An approach from parana on youthful cultural consumption and media convergence: a critical account/Uma abordagem paranaense sobre o consumo cultural juvenil e a convergencia midiatica: um relato analitico
  • Autor: Ribeiro, Regiane Regina ; Silvestrin, Celsi Bronstrup
  • É parte de: Comunicação, Mídia e Consumo, 2016-05, p.98
  • Descrição: The text is a description on the first phase of the research "young and media consume in an epoch of convergence", conducted in the state of Parana. Using preliminary data of the pilot study and the research exploratory stage at the city of Curitiba, the article presents a scenery on youth media consume. The study tackles their specific characteristics and habits, treating the youth as an active actor in the communicational and cultural practices in a society characterized by the presence of media. Among those practices, deserves distinction the media convergence, the new regimes of visuality, the diffusion of cultural goods and their symbolic characteristics on the construction of youthful identities, collectives performances orientated towards socialization, mutual identification and reinforcement of the social ties.
  • Editor: Associacao Escola Superior de Propaganda e Marketing - ESPM
  • Idioma: Espanhol

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