B2B social media use as a double-edged sword on trust: a social presence theory perspective

Weng, Chenchen ; Liu, Martin J. ; Luo, Jun ; Yannopoulou, Natalia

Industrial management + data systems, 2024-05, Vol.124 (5), p.1769-1794 [Periódico revisado por pares]

Wembley: Emerald Group Publishing Limited

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