It strategic alignment as an enabler of mass customization in an automotive company

Kumiko Oshio Kissimoto Fernando José Barbin Laurindo 1960-; International Conference on Industrial Engineering and Operations Management - ICIEOM (16. 2010 São Carlos, SP); Encontro Nacional de Engenharia de Produção - ENEGEP (30. 2010 São Carlos, SP)

Challenges and Maturity of Production Engineering: competitiveness of enterprises, working conditions, environment São Carlos, SP, 2010

São Carlos, SP 2010

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