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Business policy: teaching and research

Bernard Taylor 1931- Keith MacMillan

New York Wiley 1973

Localização: FEA - Fac. Econ. Adm. Contab. e Atuária    (658.4007 T238b )(Acessar)

  • Título:
    Business policy: teaching and research
  • Autor: Bernard Taylor 1931-
  • Keith MacMillan
  • Assuntos: Business education -- Addresses, essays, lectures; Small business research -- Addresses, essays, lectures; Management -- Study and teaching -- Addresses, essays, lectures; Mid-career; ORGANIZACAO INTERNA (ADMINISTRACAO)
  • Notas: "A Halsted Press book."
  • Descrição: Business policy as a field of study: Drucker, P. F. Entrepreneurship in business enterprise. Gilmore, F. F. The changing nature of policy formation. Salter, M. S. Stages of corporate development.--Teaching business policy: Hoch muth, M. S.Thinking and teaching business policy--eight years later. Stevenson, H. H. Teaching business policy by the case method. Rutenberg, D. P. Analytical approaches toward teaching business strategy. Grayson, C. J. The bus iness game as a policyexperience. McKenney, J. L. An evaluation of a decision simulation as a learning environment. Scott, B. R. [and] Thain, D. H. Internationalisation of the business policy curriculum. Morris, J. F. Dealing w ith problems of corporate strategy inmid-career courses. Revans, R. The inter-university programme for advanced management. Adams, J. W. L. The Henley approach to the study of corporate policy.--Research in business policy: Gut h, W. D. Doctoral programmes, case writing and researchin business policy. Grant, J. H. A research proposal: organisational implications of systems-oriented strategies for selected capital equipment manufacturers. Berg, N. Corp orate role in diversified companies: a working paper.--Bibliography (p.394-429)
  • Editor: New York Wiley
  • Data de criação/publicação: 1973
  • Formato: x, 429 p illus 23 cm.
  • Idioma: Inglês
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  • Realização: ABCD-USP USP   Logos de Redes Sociais: Freepik

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