Idioma:

A sense of urgency

John P Kotter

Localização: FEA - Fac. Econ. Adm. Contab. e Atuária (658.406 K87se )(Acessar)

Título:
A sense of urgency
Autor: John P Kotter
Assuntos: Organizational change; MUDANÇA ORGANIZACIONAL; DESENVOLVIMENTO ORGANIZACIONAL; PSICOLOGIA ORGANIZACIONAL
Descrição: It all starts with a sense of urgency -- Complacency and false urgency -- Increasing true urgency: one strategy, four tactics -- Tactic one: bring the outside in -- Tactic two: behave with urgency every day -- Tactic three: find opportunity in crises -- Tactic four: deal with NoNos -- Keeping urgency up -- The future: begin today.
In his international bestseller "Leading Change," Kotter provided an action plan for implementing successful transformations. Now, he shines the spotlight on the crucial first step in his framework: creating a sense of urgency by getting people to actually see and feel the need for change.
Editor: Boston, Mass Harvard Business Press
Data de criação/publicação: c2008
Formato: xii, 196 p ill 22 cm.
Idioma: Inglês

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