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Considering the traceability awareness of consumers: should the supply chain adopt the blockchain technology?

Fan, Zhi-Ping ; Wu, Xue-Yan ; Cao, Bing-Bing

Annals of operations research, 2022-02, Vol.309 (2), p.837-860 [Periódico revisado por pares]

New York: Springer US

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Título:
Considering the traceability awareness of consumers: should the supply chain adopt the blockchain technology?
Autor: Fan, Zhi-Ping ; Wu, Xue-Yan ; Cao, Bing-Bing
Assuntos: Analysis ; Blockchain ; Business and Management ; Combinatorics ; Consumer behavior ; Consumers ; Cryptography ; Decision making ; Logistics ; New technology ; Operations research ; Operations Research/Decision Theory ; Product quality ; Product safety ; Production costs ; Radio frequency identification ; Revenue sharing ; S.I.: Data-Driven OR in Transportation and Logistics ; Seafood ; Suppliers ; Supply chains ; Technology application ; Technology utilization ; Theory of Computation
É parte de: Annals of operations research, 2022-02, Vol.309 (2), p.837-860
Descrição: Blockchain technology is an emerging technology developed in recent years. It has powerful information traceability function. The blockchain technology plays an important role in monitoring product quality and responding to product safety problems. Under considering the traceability awareness of consumers and the cost of using the blockchain technology, should the supply chain adopt the blockchain technology? The research on this issue deserves great attentions. In this paper, for a three-stage supply chain consisting of a supplier, a manufacturer and a retailer, we study the optimal pricing strategies of the supply chain considering the traceability awareness of consumers in two scenarios. These two scenarios are: scenario N (i.e., the supply chain does not adopt the blockchain technology) and scenario B (i.e., the supply chain adopts the blockchain technology). On this basis, we discuss the conditions that the supply chain adopts the blockchain technology by comparing the optimal profits of the supply chain and its members in two scenarios. Further, we discuss the problem of supply chain coordination when adopting the blockchain technology. The results show that it is conditional for the supply chain to adopt the blockchain technology, and the condition is related to the traceability awareness of consumers, the production costs of the supplier and manufacturer, and the cost of using the blockchain technology. We also find that under a certain condition, the revenue sharing contract can realize a Pareto improvement for the supply chain that adopts the blockchain technology.
Editor: New York: Springer US
Idioma: Inglês

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Considering the traceability awareness of consumers: should the supply chain adopt the blockchain technology?

Fan, Zhi-Ping ; Wu, Xue-Yan ; Cao, Bing-Bing

New York: Springer US

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