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Experiencing Culture Shock: How Political Ideology Shapes Consumer Openness to Cultural Immersion - R4

Barchetti, Alberto ; Clarkson, Joshua ; Buechner, Bryan ; Lee, Yujin ; Otto, Ashley

Advances in Consumer Research, 2022, Vol.50, p.786 [Periódico revisado por pares]

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Título:
Experiencing Culture Shock: How Political Ideology Shapes Consumer Openness to Cultural Immersion - R4
Autor: Barchetti, Alberto ; Clarkson, Joshua ; Buechner, Bryan ; Lee, Yujin ; Otto, Ashley
Assuntos: Cognitive ability ; Culture ; Ideology
É parte de: Advances in Consumer Research, 2022, Vol.50, p.786
Descrição: The research explores how the experience of culture shock varies as a function of consumers' cognitive styles embodied in their political ideology. Findings suggest that conservatives (vs. liberals) are more susceptible to cultural shock and explores the mediating role of cognitive flexibility, cosmopolitanism, and cultural identity.
Editor: Urbana: Association for Consumer Research
Idioma: Inglês

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