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Why Your Company Needs a Foreign Policy

Chipman, John

Harvard business review, 2016-09, p.1

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Título:
Why Your Company Needs a Foreign Policy
Autor: Chipman, John
Assuntos: Due diligence ; Foreign policy ; Geopolitics ; Multinational corporations ; Political risk ; Risk management
É parte de: Harvard business review, 2016-09, p.1
Notas: content type line 24
ObjectType-Feature-1
SourceType-Magazines-1
Descrição: In Feb 2014, Russia invaded the Ukrainian peninsula of Crimea, and the following month, it announced Crimea's annexation. As the crisis was unfolding, the Bank of England surveyed business executives on their views of systemic risk and in June published the striking results: 57% cited geopolitical risk as the greatest challenge facing their business, up from 13% the previous year. Subsequent Bank of England surveys have all ranked geopolitical risk as the most challenging risk to manage -- above cyberattacks, financial disruption, and even an economic downturn. In this new reality, the most successful multinational companies will be those that make expertise in international affairs central to their operations, adopting what can best be described as a corporate foreign policy. Such a policy will have two goals: to improve a company's ability to operate in foreign environments through effective corporate diplomacy, and to ensure its success wherever it is engaged through careful geopolitical due diligence.
Editor: Boston: Harvard Business Review
Idioma: Inglês

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