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Consumer Perceptions of Food Packaging: Contributing to or Counteracting Environmentally Sustainable Development?

Lindh, Helena ; Olsson, Annika ; Williams, Helen

Packaging technology & science, 2016-01, Vol.29 (1), p.3-23 [Periódico revisado por pares]

Bognor Regis: Blackwell Publishing Ltd

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  • Título:
    Consumer Perceptions of Food Packaging: Contributing to or Counteracting Environmentally Sustainable Development?
  • Autor: Lindh, Helena ; Olsson, Annika ; Williams, Helen
  • Assuntos: Annan teknik ; consumer preferences ; Consumer surveys ; Consumption ; Engineering and Technology ; Environmental impact ; Food Engineering ; Food packaging ; Livsmedelsteknik ; organic food packaging ; Other Engineering and Technologies ; Other Engineering and Technologies not elsewhere specified ; Packaging ; Perception ; survey ; Sustainability ; Sustainable development ; sustainable packaging development ; Teknik ; Övrig annan teknik
  • É parte de: Packaging technology & science, 2016-01, Vol.29 (1), p.3-23
  • Notas: ArticleID:PTS2184
    Bo Rydin Foundation
    istex:840EAD7313EF55FF6936CF62F8A011EBDF571F82
    European Regional Development Fund
    Region Värmland
    Swedish Research Council Formas
    ark:/67375/WNG-P7LZ97X0-J
    ObjectType-Article-1
    SourceType-Scholarly Journals-1
    ObjectType-Feature-2
    content type line 23
  • Descrição: Packaging has a fundamental role in ensuring safe delivery of goods throughout supply chains to the end consumer in good condition. It also has great potential to contribute to sustainable development. This paper explores and provides insights on Swedish consumer perceptions and knowledge of environmental aspects of food packaging and elaborates on how these can contribute to or counteract environmentally sustainable development. A study based on a consumer survey carried out in Sweden is presented. A review of recent packaging research emphasizes the protective function of packaging as its most important contribution to the environmental dimension of sustainable development. Contrary to this, consumers almost exclusively refer to the packaging material when it comes to their perceptions of the environmental impact of packaging. Paper‐based packaging is strongly understood by the surveyed consumers to be environmentally advantageous, whereas plastic and metal are not. This study further indicates that a majority of the Swedish consumers surveyed are aware of their shortcomings in judging the environmental status of food packaging, indicating a need for guidance; otherwise, consumer choices can unintendedly counteract environmentally sustainable intentions. Copyright © 2015 John Wiley & Sons, Ltd. The study found that Swedish consumers, especially organic food consumers, consider the environmental impact of packaging when purchasing food and are willing to pay more for environmentally sustainable alternatives. They think it is a matter of material and strongly prefer paper‐based. A majority are aware of their shortcomings in judging the environmental status of packaging, indicating a need for guidance; otherwise, consumer choices can unintendedly counteract environmentally sustainable intentions.
  • Editor: Bognor Regis: Blackwell Publishing Ltd
  • Idioma: Inglês
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