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Investir em propaganda na recessão
vale
a
pena? uma análise sobre o setor bancário brasileiro
João Marcos Floret Oréfice Leandro Leonardo Batista
São Paulo J. M. F. Oréfice 2005
Available at
ECA - Escola de Comunicações e Artes
(TC1800 )
(GetIt)
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Title:
Investir em propaganda na recessão
vale
a
pena? uma análise sobre o setor bancário brasileiro
Author:
João Marcos Floret Oréfice
Leandro Leonardo Batista
Subjects:
PROPAGANDA (ASPECTOS ECONÔMICOS) -- BRASIL
;
ECONOMIA -- BRASIL
;
BANCOS -- BRASIL
Notes:
Bibliografia
Publisher:
São Paulo J. M. F. Oréfice
Creation Date:
2005
Format:
49 p il.
Language:
Portuguese
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