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El consumidor social. Reputación online y "social media". Miguel del Fresno. Editorial UOC, Barcelona, 2012. 120 páginasCaro Castaño, Lucía2013Texto completo disponível |
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Social networking and the Olympic Movement : social media analysis, opportunities and trendsFernández Peña, Emilio ; Arauz, Mari ; Sha, Angelica ; García, Sandro ; Centre d'Estudis OlímpicsBarcelona Centre d'Estudis Olímpics, Universitat Autònoma de Barcelona 2011Texto completo disponível |
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Horizontal Learning and Social Media in an International Development NetworkGibson, Terence2012Texto completo disponível |
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Practical implementation of social media strategy design for SMEs: SMEs case study implementationRodríguez Donaire, Silvia ; García-Almiñana, DanielLAP LAMBERT Academic Publishing GmbH & Co. KG 2012Texto completo disponível |
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Munich case, some decisions make great stories: Business Model innovation by means of Social MediaRodríguez Donaire, Silvia ; Olivé Tomàs, AntoniEditions Universitaires Europeénnes 2012Texto completo disponível |
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The evolving involvement of physicians using social media. Interview by Carrie JohnsonBottles, Kent ; Kim, JosephPhysician executive, 2013, Vol.39 (2), p.86-88Texto completo disponível |
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ORGANISATIONAL SOCIAL MEDIA PLATFORMS: EXPLORING USER PARTICIPATION BEHAVIOURS IN SOFTWARE AND TECHNOLOGY FIRMSDemetriou, Georgia2012Texto completo disponível |
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