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Interactive marketing customers as collaborators
Interactive marketing customers as collaborators
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Interactive marketing customers as collaborators

Dorothy Durkin

Washington University Continuing Education Association 1997

Available at FEA - Fac. Econ. Adm. Contab. e Atuária    (F658.8 D963i )(GetIt)

2
How does increasingly plainer cigarette packaging influence adult smokers’ perceptions about brand image? An experimental study
How does increasingly plainer cigarette packaging influence adult smokers’ perceptions about brand image? An experimental study
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How does increasingly plainer cigarette packaging influence adult smokers’ perceptions about brand image? An experimental study

Wakefield, M A ; Germain, D ; Durkin, S J

Tobacco control, 2008-12, Vol.17 (6), p.416-421 [Peer Reviewed Journal]

England: BMJ Publishing Group Ltd

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3
Alcohol harm reduction advertisements: a content analysis of topic, objective, emotional tone, execution and target audience
Alcohol harm reduction advertisements: a content analysis of topic, objective, emotional tone, execution and target audience
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Alcohol harm reduction advertisements: a content analysis of topic, objective, emotional tone, execution and target audience

Dunstone, Kimberley ; Brennan, Emily ; Slater, Michael D ; Dixon, Helen G ; Durkin, Sarah J ; Pettigrew, Simone ; Wakefield, Melanie A

BMC public health, 2017-04, Vol.17 (1), p.312-312, Article 312 [Peer Reviewed Journal]

England: BioMed Central

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4
An experimental study of effects on schoolchildren of exposure to point-of-sale cigarette advertising and pack displays
An experimental study of effects on schoolchildren of exposure to point-of-sale cigarette advertising and pack displays
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An experimental study of effects on schoolchildren of exposure to point-of-sale cigarette advertising and pack displays

Wakefield, Melanie ; Germain, Daniella ; Durkin, Sarah ; Henriksen, Lisa

Health education research, 2006-06, Vol.21 (3), p.338-347 [Peer Reviewed Journal]

England: Oxford University Press

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