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Refinado por: Base de dados/Biblioteca: Springer journals remover
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1
Discrete choice models of firms' strategic decisions
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Discrete choice models of firms' strategic decisions

Draganska, Michaela ; Misra, Sanjog ; Aguirregabiria, Victor ; Bajari, Pat ; Einav, Liran ; Ellickson, Paul ; Horsky, Dan ; Narayanan, Sridhar ; Orhun, Yesim ; Reiss, Peter ; Seim, Katja ; Singh, Vishal ; Thomadsen, Raphael ; Zhu, Ting

Marketing letters, 2008-12, Vol.19 (3/4), p.399-416 [Periódico revisado por pares]

Boston: Springer Science + Business Media

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2
Adjusting Choice Models to Better Predict Market Behavior
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Adjusting Choice Models to Better Predict Market Behavior

Allenby, Greg ; Fennell, Geraldine ; Huber, Joel ; Eagle, Thomas ; Gilbride, Tim ; Horsky, Dan ; Kim, Jaehwan ; Lenk, Peter ; Johnson, Rich ; Ofek, Elie ; Orme, Bryan ; Otter, Thomas ; Walker, Joan

Marketing letters, 2005-12, Vol.16 (3/4), p.197-208 [Periódico revisado por pares]

New York: Springer

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3
The relationship between the demand and supply of home financing and neighborhood characteristics: An empirical study of mortgage redlining
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The relationship between the demand and supply of home financing and neighborhood characteristics: An empirical study of mortgage redlining

Benston, George J. ; Horsky, Dan

Journal of financial services research, 1992-02, Vol.5 (3), p.235-260 [Periódico revisado por pares]

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4
Simon Marketing
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Simon Marketing

Nelson, Paul

Customer needs and solutions, 2023-12, Vol.10 (1), p.5, Article 5 [Periódico revisado por pares]

New York: Springer US

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5
Reinventing a brand’s identity: effect of name and logo announcements on the stock price of Indian banks
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Reinventing a brand’s identity: effect of name and logo announcements on the stock price of Indian banks

Kaul, Pushpanjali ; Arora, Sangeeta

The journal of brand management, 2022-05, Vol.29 (3), p.258-270 [Periódico revisado por pares]

London: Palgrave Macmillan UK

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6
The GUIDES checklist: development of a tool to improve the successful use of guideline-based computerised clinical decision support
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The GUIDES checklist: development of a tool to improve the successful use of guideline-based computerised clinical decision support

Van de Velde, Stijn ; Kunnamo, Ilkka ; Roshanov, Pavel ; Kortteisto, Tiina ; Aertgeerts, Bert ; Vandvik, Per Olav ; Flottorp, Signe

Implementation science : IS, 2018-06, Vol.13 (1), p.86-86, Article 86 [Periódico revisado por pares]

England: BioMed Central Ltd

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7
Accelerating the diffusion of innovations under mixed word of mouth through marketing–operations interaction
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Accelerating the diffusion of innovations under mixed word of mouth through marketing–operations interaction

El Ouardighi, Fouad ; Feichtinger, Gustav ; Fruchter, Gila E.

Annals of operations research, 2018-05, Vol.264 (1-2), p.435-458 [Periódico revisado por pares]

New York: Springer US

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8
Consumer Evaluations of Corporate Brand Redeployments
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Consumer Evaluations of Corporate Brand Redeployments

Jaju, A.

Journal of the Academy of Marketing Science, 2006-04, Vol.34 (2), p.206-215 [Periódico revisado por pares]

New York: Springer Nature B.V

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9
Stability and bifurcation analysis of a delayed innovation diffusion model
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Stability and bifurcation analysis of a delayed innovation diffusion model

KUMAR, Rakesh ; SHARMA, Anuj Kumar ; AGNIHOTRI, Kulbhushan

Acta mathematica scientia, 2018-03, Vol.38 (2), p.709-732 [Periódico revisado por pares]

Elsevier Ltd

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10
Mapping of flood hazard induced by land subsidence in Semarang City, Indonesia, using hydraulic and spatial models
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Mapping of flood hazard induced by land subsidence in Semarang City, Indonesia, using hydraulic and spatial models

Yuwono, B. D. ; Abidin, H. Z. ; Poerbandono ; Andreas, H. ; Pratama, A. S. P. ; Gradiyanto, F.

Natural hazards (Dordrecht), 2024-04, Vol.120 (6), p.5333-5368 [Periódico revisado por pares]

Dordrecht: Springer Netherlands

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