Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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1 |
Material Type: Artigo
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Effects of Quality and Quantity of Information on Decision EffectivenessKeller, Kevin Lane ; Staelin, RichardThe Journal of consumer research, 1987-09, Vol.14 (2), p.200-213 [Periódico revisado por pares]Oxford: Journal of Consumer ResearchTexto completo disponível |
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2 |
Material Type: Artigo
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Memory factors in advertising: the effect of advertising retrieval cues on brand evaluationsKeller, K.LThe Journal of consumer research, 1987-12, Vol.14 (3), p.316-333 [Periódico revisado por pares]Journal of Consumer ResearchTexto completo disponível |
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3 |
Material Type: Artigo
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Assessing Biases in Measuring Decision Effectiveness and Information OverloadKeller, Kevin Lane ; Staelin, RichardThe Journal of consumer research, 1989-03, Vol.15 (4), p.504-508 [Periódico revisado por pares]Journal of Consumer ResearchTexto completo disponível |
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4 |
Material Type: Artigo
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Memory and Evaluation Effects in Competitive Advertising EnvironmentsKeller, Kevin LaneThe Journal of consumer research, 1991-03, Vol.17 (4), p.463-476 [Periódico revisado por pares]Oxford: University of Chicago PressTexto completo disponível |
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5 |
Material Type: Artigo
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Benzo[a]pyrene- and TCDD-induced alterations in tyrosine phosphorylation and insulin-like growth factor signaling pathways in the MCF-10A human mammary epithelial cell lineTannheimer, S L ; Ethier, S P ; Caldwell, K K ; Burchiel, S WCarcinogenesis (New York), 1998-07, Vol.19 (7), p.1291-1297 [Periódico revisado por pares]England: Oxford Publishing Limited (England)Texto completo disponível |
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6 |
Material Type: Artigo
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The influence of postive mood on brand extension evaluationsBarone, Michael J ; Miniard, Paul W ; Romeo, Jean BThe Journal of consumer research, 2000-03, Vol.26 (4), p.386 [Periódico revisado por pares]Oxford: Oxford University PressTexto completo disponível |
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7 |
Material Type: Artigo
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Progesterone Exposure Prevents Matrix Metalloproteinase-3 (MMP-3) Stimulation by Interleukin-1α in Human Endometrial Stromal Cells1Keller, Nancy R ; Sierra-Rivera, Elaine ; Eisenberg, Esther ; Osteen, Kevin GThe journal of clinical endocrinology and metabolism, 2000-04, Vol.85 (4), p.1611-1619 [Periódico revisado por pares]Endocrine SocietyTexto completo disponível |
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8 |
Material Type: Artigo
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The Effects of Extensions on the Family Brand Name: An Accessibility‐Diagnosticity PerspectiveAhluwalia, Rohini ; Gürhan‐Canli, ZeynepThe Journal of consumer research, 2000-12, Vol.27 (3), p.371-381 [Periódico revisado por pares]Oxford: The University of Chicago PressTexto completo disponível |
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9 |
Material Type: Artigo
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Mortality of Men versus Women in Comparable High-level Jobs: 15-Year Experience in the Federal Women's StudyDetre, Katherine M. ; Kip, Kevin E. ; Feinleib, Manning ; Matthews, Karen A. ; Belle, StevenAmerican journal of epidemiology, 2001-08, Vol.154 (3), p.221-229 [Periódico revisado por pares]Cary, NC: Oxford University PressTexto completo disponível |
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10 |
Material Type: Artigo
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The effect of novel attributes on product evalationMukherjee, Ashesh ; Hoyer, Wayne DThe Journal of consumer research, 2001-12, Vol.28 (3), p.462 [Periódico revisado por pares]Oxford: Oxford University PressTexto completo disponível |