Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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1 |
Material Type: Resenha
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BOOK REVIEWS Books on Cost-Benefit and Cost-Effectiveness Analysis12Management Science (pre-1986), 1968, Vol.14 (12), p.B735 [Periódico revisado por pares]Linthicum: Institute for Operations Research and the Management SciencesTexto completo disponível |
2 |
Material Type: Artigo
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Teacher Development1964 American Accounting Association Committee on Teacher DevelopmentThe Accounting review, 1965-04, Vol.40 (2), p.434-440 [Periódico revisado por pares]Menasha, Wis: American Accounting AssociationTexto completo disponível |
3 |
Material Type: Artigo
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The Entity Concept1964 Concepts and Standards Research Study Committee--The Entity ConceptThe Accounting review, 1965-04, Vol.40 (2), p.358-367 [Periódico revisado por pares]Menasha, Wis: American Accounting AssociationTexto completo disponível |
4 |
Material Type: Artigo
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The Realization Concept1964 Concepts and Standards Research Study Committee--The Realization ConceptThe Accounting review, 1965-04, Vol.40 (2), p.312-322 [Periódico revisado por pares]Menasha, Wis: American Accounting AssociationTexto completo disponível |
5 |
Material Type: Artigo
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Our Obsolete Data Systems: New Directions and OpportunitiesAAEA Committee on Economic StatisticsAmerican journal of agricultural economics, 1972-12, Vol.54 (5), p.867-875 [Periódico revisado por pares]Menasha, Wis: American Agricultural Economics AssociationTexto completo disponível |
6 |
Material Type: Artigo
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A Measure of Brand AcceptanceAaker, David A.Journal of marketing research, 1972-05, Vol.9 (2), p.160 [Periódico revisado por pares]Texto completo disponível |
7 |
Material Type: Artigo
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A New Method for Evaluating Stochastic Models of Brand ChoiceAaker, David A.Journal of marketing research, 1970-08, Vol.7 (3), p.300 [Periódico revisado por pares]Texto completo disponível |
8 |
Material Type: Artigo
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Toward a Normative Model of Promotional Decision MakingAaker, David AManagement science, 1973-02, Vol.19 (6), p.593-603 [Periódico revisado por pares]Linthicum: INFORMSTexto completo disponível |
9 |
Material Type: Artigo
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Using Buyer Behavior Models to Improve Marketing DecisionsAaker, David A.Journal of marketing, 1970-07, Vol.34 (3), p.52 [Periódico revisado por pares]Texto completo disponível |
10 |
Material Type: Artigo
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The New-Trier Stochastic Model of Brand ChoiceAaker, David AManagement science, 1971-04, Vol.17 (8), p.B-435-B-450 [Periódico revisado por pares]Linthicum: INFORMSTexto completo disponível |