Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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1 |
Material Type: magazinearticle
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How to win over a junk-food juryMarketing Week, 2003-12, Vol.26 (50), p.3London: Centaur Communications LimitedTexto completo disponível |
2 |
Material Type: magazinearticle
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Portman Group raps 'sperm' packsRogers, EmilyMarketing (London), 2003-12, p.04-04London: Haymarket Media GroupTexto completo disponível |
3 |
Material Type: magazinearticle
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McCain supports Home Roasts with ad campaignMarketing (London), 2003-12, p.05-05Haymarket Media GroupTexto completo disponível |
4 |
Material Type: magazinearticle
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Nestle cereals in link with Disney's Brother Bear filmMarketing (London), 2003-12, p.04-04London: Haymarket Media GroupTexto completo disponível |
5 |
Material Type: Artigo
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Optimal management of fringe entry over timeFruchter, Gila E. ; Messinger, Paul R.Journal of economic dynamics & control, 2003-12, Vol.28 (3), p.445-466 [Periódico revisado por pares]Amsterdam: Elsevier B.VTexto completo disponível |
6 |
Material Type: Artigo
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Multimarket contact of US newspaper chains: circulation competition and market coordinationFu, W.WayneInformation economics and policy, 2003-12, Vol.15 (4), p.501-519 [Periódico revisado por pares]Amsterdam: Elsevier B.VTexto completo disponível |
7 |
Material Type: Artigo
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A Micromodel of New Product Adoption with Heterogeneous and Forward-Looking Consumers: Application to the Digital Camera CategorySong, Inseong ; Chintagunta, Pradeep K.Quantitative marketing and economics, 2003-12, Vol.1 (4), p.371-407 [Periódico revisado por pares]Dordrecht: Springer Nature B.VTexto completo disponível |
8 |
Material Type: magazinearticle
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HOTLINE: Ocean Spray awards its account to PublicisCampaign (London. 1968), 2003-11, p.05-05Haymarket Media GroupTexto completo disponível |
9 |
Material Type: magazinearticle
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RHM calls review of its pounds 10m media businessCampaign (London. 1968), 2003-11, p.04-04Haymarket Media GroupTexto completo disponível |
10 |
Material Type: magazinearticle
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Glue London lands online activity for Unilever Bestfoods' Pot NoodleCampaign, 2003-11, p.04-04Teddington: Haymarket Media GroupTexto completo disponível |